Build Your Own Custom Acai Bowl Station Email Announcement and Store Signage – Harris Teeter

Harris Teeter is testing a new station in their Fresh Foods Department – building a custom acai bowl. This trial is being tested in one store and will move into remaining stores nationwide depending on success. The customer will be able to choose a bowl size, toppings, and drizzle. I was tasked with creating in-store signage with steps to be displayed on an overhead monitor, as well as a marketing email announcing this new station to targeted customers. Created using Adobe Illustrator, Photoshop, and InDesign. Our acai vendor provided photos for use. Designed in conjunction with another designer.

1920 x1080 Monitor Display
Vertical scroll email targeting customers in the mentioned area to the announcement of a new fresh food station.